What is the Most Important Custom Product Packaging for 2021?

As a result of the pandemic, people are stuck at home and are unable to buy products from traditional brick and mortar stores. So, today's customers have all turned to their only available option, online shopping.

As consumer behaviour has changed and e-commerce sales have grown dramatically over the last year, so has the demand for cardboard mailing boxes. According to retail experts, cardboard mailing boxes now account for more than 80% of online-order packaging.

So just as in-store custom product packaging is crucial to retaining new customers and developing an engaging brand appearance. Now businesses must focus their marketing efforts on how shipping packaging is received by a customer and create a satisfying end-user unboxing experience.

The e-commerce trend is here to stay, and since custom mailing boxes are the new normal, let's unpack the basics of designing and printing this type of custom product packaging.

What are Custom Mailing Boxes?

Corrugated mailer boxes, sometimes referred to as corrugated shipping boxes, are commonly used for e-commerce and subscription box packing to protect items being sent through the post.

At Focus Print Group, our retail-ready custom mailer boxes are the ideal answer for e-commerce packaging needs and an excellent choice for various applications. We offer a vast selection of custom mailer boxes in various sizes for e-commerce firms, subscription box companies, and D2C brands who need to ship their items safely and securely to the other side of the world.

This type of custom product packaging is ideal for various packaging uses from fragile electronic devices, cosmetics, beverages, bulky automotive products, foods and much more. Plus, our custom printed mailer boxes are deemed safe for contact with most dry, non-fatty foods.

Although custom mailing boxes are not limited to commercial use! Corporate events are also an excellent occasion to employ a personalised package. Something as simple as a box with a lid that reads "thank you for attending" may add a little something extra to your event for your attendees.

Custom Mailing Boxes – Designs

Custom product packaging goes above and beyond what is typical in the packaging business. Focus Print Group provides eye-catching aesthetic finishes with crisp packaging construction, durable transportation materials, high-quality graphics, and a variety of remarkable aesthetic capabilities.

Personalisation transforms your product packaging into a one-of-a-kind advertising medium. You can be confident that even the most delicate goods will not only look fantastic and keep your product secure, but it will also make a lasting impression on your receiver, thanks to personalised branding with an endless range of styles, embellishments, material finishes and shapes.

Our custom product packaging may be fully personalised with print on both the exterior and inside, offering your consumers an unwrapping experience worthy of Instagram. Including your brand's logo with custom product packaging adds a sense of elegance to your business. Your customisation possibilities are infinite, whether it's brown and white finishes, full-colour printing, or embellishment with your brand's logo hot-stamped. 

Custom Mailing Boxes – Printing Services Sydney

In terms of protection and style, premium mailing boxes are the highest-quality product packaging we offer. Focus printing services Sydney offers custom mailing boxes in two ways, either directly on the corrugated board or on an offset sheet mounted into the corrugated board.

Direct corrugated board is the more standard and straightforward printing service we offer, available in either white or brown paper. This printing service is a sustainable and cost-effective product packaging solution.

Corrugated cardboard comprises of a corrugated sheet and two flat linerboards, allowing for an extremely strong and resistant packaging – perfect for the protection and transportation of goods. The corrugated cardboard range is a low-cost and low-weight printing service for transporting most objects in all weights, sizes, and shapes.

The second printing service Sydney option is an offset sheet mounted into the corrugated board, which we call premium corrugated. Premium corrugated offers much more outstanding printing results and exceptional protection for your products.

Premium corrugated printing services comprises offset printed sheets laminated on a corrugated board (Litho Lamination). This luxurious custom product packaging is sure to impress customers with high-quality graphics due to offset printing and exceptional protection provided by the corrugated cardboard, ensuring the packaging maintains a beautiful appearance during transportation and in-store.

Both options offer you a blank canvas to let your imagination run wild, and brand colours pop. At Focus Print Group, the minimum order quantity (MOQ) for custom mailing boxes printing services Sydney starts at 500. But the unit price starts becoming more accessible from 5,000 up as set up costs are quite high.

Stand Out Today with Custom Printing and Packaging at Focus Print Group

Do you require something unique for your company? Custom product packaging is considerably less complicated than it appears. At Focus, we can customise product packaging to your product's specific dimensions and physical requirements by adding unique branding components such as logos, pictures, or text.

At Focus Printing Services Sydney, our custom product packaging range can be tailored to suit your product and branding needs. Your custom product packaging can be specialised with custom features such as styles, shapes, size, stocks, colours, and custom prints, to name a few.

No matter the purpose of your campaign at Focus Print Group, we have the printing services in Sydney to ensure memorable custom product packaging. While we deliver premium custom mailing box solutions, we offer additional custom product packaging solutions, which your business may benefit from.

Contact Focus Print Group today if you are looking for a reliable supplier of custom printing services Sydney to design and produce the best custom product packaging solutions.

With over 30 years of experience and a state-of-the-art in-house facility, our printing services Sydney team is ready to bring your ideas to life. Whether you need Flexible Packaging, Paperboard, Cardboard, or Stand up Pouches, our team can assist you with any of your custom product packaging needs. Contact a Flexible Packaging specialist today! For Sydney on (02) 8755 7888 or Melbourne on (03) 8831 2000, for a FREE Printing Consultation.